In this week’s issue… PA AM faces darkness – Remembering Bill Evanov – Antenna woes threaten college station’s FM future – New format in Danbury – Byrnes, Shula’s cross-border hookup

By SCOTT FYBUSH

Jump to: MENHVTMARICTNYNJ PACanada

(Our apologies for last week’s absence – we were attending to some personal matters and getting over a cold! We have a double issue this week as we try to catch up, and we’ll be back on schedule as usual with Site of the Week on Friday and a fresh NERW on Monday, March 16.)

*Local radio in 2020 is a tough business. Even the longest-running broadcasters with the most loyal audiences and the most unique niches are finding it hard to compete in today’s fragmented media world – and so it goes in the PENNSYLVANIA suburbs north of Philadelphia, where WNPV (1440 Lansdale) has been a fixture in the North Penn Valley for almost 60 years.

In the WNPV studioBarring some sort of dramatic change, WNPV won’t be around for its actual 60th anniversary in October.

On Wednesday, general manager Phil Hunt announced that WNPV will sign off April 30.

“It’s gotten to the point where it’s not sustainable for us to continue to do that,” Hunt told the Lansdale Reporter, saying the cost of maintaining a full staff (eight full-timers and several part-timers) had become unsustainable. While the addition of an FM translator helped stem some of the revenue decline, it wasn’t enough.

Hunt says the WNPV staff will stay in place conducting business as usual until the end of April, when there may be a brief on-air celebration of the station’s history. After that, it’s not clear what will become of the station’s license and its sizable property, where five towers and a Colonial-style studio building sit in a burgeoning residential area.

(See our 2013 Site of the Week visit to WNPV here.

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1 COMMENT

  1. Amazing that the local origination AM / Translator in Landsdale lasted this long underneath the big Philly towers. Godspeed to them. Hopefully the local model can be transformed to new owners, or LPFM’s , or you name it, before they all go away.

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