WRRD + Translator CP W269DL, Milwaukee, Wisconsin

Potent AM/FM combo in Market #41

A rare opportunity to get a full signal over vibrant Milwaukee, Wisconsin at a budget price!

WRRD, Waukesha, WI is a 23,000-watt daytime (20 kW critical hours) class D AM station that reaches all of metro Milwaukee and beyond at 1510 kHz.

Includes owned transmitter site, updated Nautel transmitter and option of assuming studio lease in Milwaukee.

Translator construction permit W269DL, Milwaukee provides full-time FM service over nearly a million potential listeners, including the core of the metro market, the entire city of Milwaukee.

With 250 watts from 1000 feet above ground in Milwaukee’s TV tower farm, this translator on the wide-open channel of 101.7 is bigger than an equivalent class A full-power FM would be at that height.

The nearest full-power signals on the same channel are 80 miles across Lake Michigan, giving this translator unusually good fringe reach into suburban Milwaukee, too.

An ideal addition to an existing cluster, or a great first station to enter the thriving Milwaukee market!

WRRD AM 2mV/m
W269DL 60 dBu

Offering price for this combination of big-signal AM and metro translator is just $1,495,000.

Interested? Contact broker Scott Fybush at scott@fybush.com or 585-442-5411.