NorthEast Radio Watch 7/11/2022: Mud Season in Central VT

In this week’s issue… New Americana in Rutland – Rochester FM signs off – Remembering Steve Smith – Cadillac parks at Y108 – New ethnic FM in London

By SCOTT FYBUSH

Jump to: ME – NH – VT – MA – RI – CT – NY – NJ – PA – Canada

*After a year of silence, the 101.5 frequency is alive and well in central VERMONT. 

The Rutland-market WEXP, licensed to nearby Brandon, had been silent for nearly a year after a previous attempt to sell it to Music Guild International fell through, returning the station to owner Woodchuck Radio, part of the Rutland-based Radio Vermont.

While Woodchuck kept its triple-A community format going on a stream, WEXP itself returned to the air just before the July 4 weekend with a stunt of patriotic country songs. On the holiday itself, it launched its new Americana format as “Mud Radio.”

If that name and the “locally hand-curated mix of Americana” format sound familiar, they should – veteran broadcaster Chip Morgan is behind the new operation, which joins his “Farm Fresh Radio” (WCLX 102.9) in the Burlington market and his operation of WNBZ (106.3 Saranac) over on the New York side of Lake Champlain. Morgan also has the WMUD callsign on an LPFM in Moriah, New York, on the west shore of the lake.