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Site of the Week 10/21/2022: WARE We Are Going Next?

Scott Fybush by Scott Fybush
October 24, 2022
in Free Content, Northeast Radio Watch
1

Text and photos by SCOTT FYBUSH

SPRING IS HERE…

And if you don’t have your Tower Site Calendar, now’s the time!

If you’ve been waiting for the price to come down, it’s now 30 percent off!

This year’s cover is a beauty — the 100,000-watt transmitter of the Voice Of America in Marathon, right in the heart of the Florida Keys. Both the towers and the landscape are gorgeous.

And did you see? Tower Site of the Week is back, featuring this VOA site as it faces an uncertain future. 

Other months feature some of our favorite images from years past, including some Canadian stations and several stations celebrating their centennials (buy the calendar to find out which ones!).

We still have a few of our own calendars left – as well as a handful of Radio Historian Calendars – and we are still shipping regularly.

The proceeds from the calendar help sustain the reporting that we do on the broadcast industry here at Fybush Media, so your purchases matter a lot to us here – and if that matters to you, now’s the time to show that support with an order of the Tower Site Calendar. (And we have the Broadcast Historian’s Calendar for 2025, too. Why not order both?) 

Visit the Fybush Media Store and place your order now for the new calendar, get a great discount on previous calendars, and check out our selection of books and videos, too! 

 

After our big visits in Boston last fall, we still had a few more sites to see on the way home, including a quick spin around the tower farm west of Boston in Newton and Needham.

FM128
FM128
Candelabra antennas
Candelabra antennas
Candelabra
Candelabra

We didn’t get in to any of these sites this time around, but we had a nice opportunity to get some close-up shots of the current antenna configurations on two of the big towers.

We’ll always call the site above the Sheraton Needham hotel the “candelabra” tower, even though the arms of the three-tined candelabra that used to carry three analog UHF stations (WFXT 25, WSBK 38 and WLVI 56) are long gone after the digital transition.

These days, there’s a VHF channel 5 antenna at the top for WGBH (virtual channel 2), with a UHF master antenna below that for WFXT, which also serves as an auxiliary for WBZ, WCVB and WGBX. (We saw this site from the inside a few years ago.)

There’s an FM aux site here too, serving what were once the CBS Radio-owned stations, now shared by several owners: Audacy’s WBGB (103.3) and WWBX (104.1), iHeart’s WZLX (100.7) and Beasley’s WBZ-FM (98.5).

And we get a good shot from here at the “FM128” tower nearby in Newton Upper Falls, longtime home of WJMN (94.5), WBZ-FM and WBGB as well as several auxes.

Newton towers
Newton towers

We also took the opportunity while in Needham to take a drive past the newest TV facility in town, the “NBC Universal Boston Media Center” that had recently opened as the home of NBC’s WBTS (“NBC 10”), Telemundo’s WNEU (Channel 60), New England Cable News and NBC Sports Boston. We’ll get back there soon, we hope, for the inside tour…

NBC Boston
NBC Boston
WARE's building
WARE’s building

While that was our last stop in Boston, it wasn’t our last stop in Massachusetts: on the way back to retrieve the car we’d left in the Springfield area, we stopped half an hour to the east in the town of Palmer to make a long-overdue visit to one of our favorite small-town stations.

WARE (1250) is, of course, one of the answers to the trivia question “what stations have the same call letters as their city of license?,” because it’s licensed to the nearby community of Ware, Massachusetts.

(The others? WACO in Waco, Texas and WISE in Wise, Virginia, though both have the -FM suffix added.)

So where’s WARE? In two rooms of a 1910-vintage school building that’s been turned into offices – and while we didn’t find general manager Marshall Sanft (aka “Bruce Marshall”) in the business office on one side of the hallway, we soon found him behind the unmarked door across the hall where WARE’s studio lives.

WARE studio
WARE studio
Marshall at work
Marshall at work

WARE does a great oldies format, now heard everywhere from Worcester to Springfield not only on its original 1250 AM signal but also on a big 97.7 translator signal – and it’s a tribute to Marshall’s hard work as a second-generation broadcaster that he keeps it all flying high. (One of these days, we’ll get back out there and see the transmitters, too…)

And don’t miss a big batch of western Massachusetts IDs next Wednesday, over at our sister site, TopHour.com!

Next week: iHeart’s old studios, Cleveland

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Tags: FM128WAREWGBHWGBXWLVI
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Scott Fybush

Scott Fybush

Editor/Publisher, NorthEast Radio Watch and Tower Site of the Week

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