In this week’s issue… Equity sells in Atlantic City – Evanov shuts down Canadian AM – NYSBA Hall of Famers named – Remembering Maine’s Snyder, BZ’s Coop – Tower down in Philly
By SCOTT FYBUSH
*It’s a rare headline these days: iHeart Media entering a new radio market with the acquisition of an entire station cluster. But it happened this past week in Atlantic City, NEW JERSEY, where the company is paying just $2 million to enter the market with the purchase of Equity Communications’ FM stations.
In this case, however, Equity’s stations appear to represent a bargain that iHeart couldn’t pass up. The Atlantic City market is tightly linked to nearby Philadelphia, where the company is a dominant player with formats that closely match what it’s buying in Atlantic City.
That’s top-40 WAYV (95.1) and classic rock WZXL (100.7 Wildwood), both class B signals, along with two class A signals, adult R&B “Touch” WTTH (96.1 Margate City) and rhythmic CHR “Buzz” WZBZ (99.3 Pleasantville). The deal comes with only a few air personalities on WAYV and WZXL, making it easy to import iHeart’s own voices in what has become the company’s small-market model.
As for Fisher and Equity, the company is left with two stations after the iHeart sale: oldies WMID (1340) in Atlantic City and WCMC (1230) in Wildwood. There’s no word yet on what will become of those stations.
FEBRUARY IS ALMOST GONE
We are down to our final copies and they won’t be reprinted.
This is the 23rd edition of our popular wall calendar, featuring gorgeous full-color photos of tower and transmitter sites from around the country, and sometimes the world. Our photos capture the sites throughout the day and throughout the year.
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